The platform is rolling out a new feature that permits them to reduce the amount of artificial intelligence-produced videos appearing in their streams. This step comes as the service announced that it presently contains over 1 billion content made with AI.
Pilot Phase and Launch
The new functionality is in a pilot phase over the coming weeks before a global release. This shift coincides with a increase in AI content, fueled by new video-generation tools.
The Broader AI Trend
Studies have shown that almost a tenth of the quickest rising channels on a popular video site primarily display content made by AI. A large amount of this material is considered low-quality AI content, a term for substandard, factory-style content that is often nonsensical or surreal.
“We know from our community that a lot of users like content created using AI tools, including digital art to science explainers, and we intend to provide users the ability to adjust the amount of that, depending on their own likes,” commented a platform representative.
AI on the Platform
The platform announced that there are currently over a billion videos on its app labeled as artificially created. Collectively, over 100 million pieces of content are added to the service daily, making AI content a limited percentage of its complete catalog.
User Control Features
Members will be able to limit or boost the amount of AI content they watch by opening the topic control option in the application and selecting “AI-generated content”. Further subjects that are already be controlled under the filter cover politics, style, beauty, and dance.
Platform Guidelines
The platform’s rules oblige content makers to identify convincing AI-generated content, and it bans dangerous fake videos of public figures or critical incidents. Any believable artificial content that is without a tag can be deleted under its user guidelines.
Furthermore, the service will henceforth apply an AI-generated watermark to content created with its own AI tools, or flagged by an industry-wide initiative for spotting content made by AI. This measure is aimed to stop users from seeking to evade the labeling process.
AI Literacy Programs
The company is also introducing a $2m awareness program for professionals and organizations to produce learning resources about responsible artificial intelligence. This initiative will assist non-profit groups specializing in teaching programming and robotics.
Platform Protection
TikTok has defended its content review process, during debate over intentions to lay off numerous safety staff in the UK. TikTok is planning to eliminate hundreds of positions in its trust and safety division in the UK capital, with worker representatives and internet security professionals raising concerns that people are being substituted by automated systems.
A trust and safety lead clarified that human moderation would continue to be important, but automated tools can protect employees by eliminating the most distressing content prior to it has to be seen by people. The platform announced a significant reduction in shocking and graphic content reviewed by content reviewers over the previous year due to reliance on its automated systems.
It is vital to balance staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s highly necessary to reduce exposure to dangerous material as rapidly, which is the area in which a extensive automated help is proving valuable work at speed.”